Crux Invicta is the brother brand of Chews Life, designed by Zach Wendt, husband to the Chews Life founder, Shannon. Zach created this company out of a desire to inspire men to reclaim the duty of Authentic Masculinity & Spiritual Fatherhood. The goal being to equip men with the tools necessary to combat the forces of evil that seek to destroy Truth, Beauty, and Goodness in our world.